We are seeking an extremely creative Graphic Designer with a strong focus on designing cards and packaging tailored specifically for the Gen Z demographic. As a Graphic Designer, you will be responsible for conceptualizing and creating innovative designs that resonate with our target audience and align with our brand identity.
Responsibilities:
1. Conceptualize and create visually stunning designs for cards and packaging targeted towards Gen Z consumers.
2. Collaborate closely with the marketing team to understand project requirements and brand guidelines.
3. Generate creative ideas and design concepts that effectively communicate the intended message and brand personality.
4. Produce design files in high resolution Adobe Illustrator format, ensuring all layers, fonts, and vector elements are included.
5. Prepare print-ready files in PDF format with appropriate bleeds and margins for printing, ensuring accuracy and consistency.
6. Develop final digital mockups in JPEG or PNG format, showcasing the designs in a simulated real-life context to provide a clear visual representation.
7. Stay updated on industry trends, design techniques, and emerging technologies to continuously enhance design quality and innovation
Requirements:
1. Proven experience as a Graphic Designer, with a strong portfolio showcasing creative designs for cards and packaging.
2. Proficiency in Adobe Creative Suite, particularly Adobe Illustrator, Photoshop, and InDesign.
4. Strong understanding of print production processes and requirements.
5. Excellent communication skills and the ability to effectively articulate design concepts and ideas.
6. Highly creative with a keen eye for detail and aesthetics.
7. Passion for understanding and catering to the preferences and trends of the Gen Z demographic.
Deliverables:
- Design files: High-resolution files in Adobe Illustrator format, including all layers, fonts, and vector elements.
- Print-ready files: PDF files with appropriate bleeds and margins for printing, including separate files for the card deck and packaging.
- Final digital mockups: JPEG or PNG files showing the designs in a simulated real-life context.
**MUST PRESENT PORTFOLIO WHEN APPLYING*
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